Learn more about
Contact Us
Welcome to eComand Solutions



Call: 314-853-9235


How many eyes has a typical person?

The Best Google + Features for Small Businesses

Creating compelling content for your website is perhaps one of the most beneficial marketing techniques for business owners. Being able to grab the attention of your prospective client base will result in the overall success of your business.


Guest Blogging: Why you should Be Doing It.

Just like social media networks, blogging has become a huge part of online marketing strategies for businesses both big and small. Guest blogging is a form of blogging in which companies write articles to post on other people’s blogs.


The Scoop on AdWords

Google is by far the market leader when it comes to online advertising. The AdWords platform, Google’s advertising program, controls more than 30% of the worldwide online advertising market now,


Google's Carnival Ride

Crackerjacks crunching underfoot, massive stuffed bears, and kaleidoscopes of light. It’s the ubiquitous scene of a summer carnival, a night of fun for the whole family. My favorite was always the miniature roller coaster, but I think we’ve all realized what’s Larry and Sergey’s, Google’s founders, favored ride: the carousel.


Stock photos are safe!

The most attractive part of any website is not the words, the descriptions, or the word art. The most attractive part of any website is the photos. People are naturally drawn to look at bright, colorful, and large objects first, and it’s the first part of a page that viewers notice. Before looking at anything else, people will first consider the pictures that you have posted.


What to post on Facebook

Social media provides businesses with yet another way to communicate with potential customers. And, like all other forms of communication, there are guidelines for posting content on social networks. Here are some tips to keep in mind while posting.


Usability Considerations When Building Websites

What follows are some of the most important usability considerations when developing a website.


Groupon and Living Social - What's the deal?

You might be asking: What’s the deal with these deal-of-the-day sites?


QR Codes: What you need to know!

If you don’t know what QR codes are, don’t worry you actually do know. What I mean is you have seen them and you just don’t realize it.


Social Media is a Requirement for Your Business

Social media marketing is now an extremely powerful way to build authority and trust, and create loyal customers. However, many people do not know how to leverage the power of social media marketing. 


Why You Need the Internet for Your Business


The Internet is the new frontier in advertising for all businesses.

Adwords Campaigns
Wednesday, 14 July 2010 07:21


Google Adwords is a paid advertising service available through the Google search engine. This type of advertising is called pay per click (PPC) because you only pay Google when someone clicks on your advertisement. When the visitor clicks, that visitor is taken to the landing page of your choice, usually a page on your website. These ads are shown at the top or on the right side of the Google results page (see the image below).


The way it works is the advertiser chooses keywords for which he wants the ad to show in the results. The advertiser also chooses the budget or the maximum cost per click he is willing to pay, and Google determines where the ad is displayed based on that cost per click bid. In general, the higher the maximum cost per click bid, the higher the ad will show, thus increasing the likelihood of getting customer clicks.

There are many benefits to this type of advertisement such as:

  • Instant traffic and possibly instant revenue
  • Ability to highly target geographically, thematically, by language, and more
  • Cost effective and ability to control spend
  • Instantaneous results / feedback
  • Great for testing product names, pricing, landing pages and more with a small ad spend and good analytics